HOW BACKLINKS WORK
Kind of Like Exercise - Every Little Bit Helps
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YOU GET BETTER WITH PRACTICE
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Backlinks are like practice. The more you
do the better you get.
Want to be a great dancer, golfer, cook,
teacher? The more your practice your craft the better
you will get.
Same with backlinks - the more backlinks
you get the better your site will rank. |
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DOES PRACTICE MAKE PERFECT?
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Let's say you wanted to
be a great runner. First - practice will help you become
a better athlete. There is no question about that. In
fact, without practice - without training - you CAN'T be
a great runner.
Now does that
mean you will win every race. Of course not. Practice
will make you better - not necessarily the best.
In addition to practice you need to have some physical
ability and you need to be running in races that you are
qualified to run in. |
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WHAT DOES THAT HAVE TO DO WITH
BACKLINKS
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Backlinks will make your site better.
There is no question about that. In fact, without
backlinks - you CAN'T have a top ranking site (except
maybe for some obscure keywords).
So does that mean all I have to do is
create a few backlinks and my site will be number one?
Of course not. You need to have a well optimized site to
begin with and your success will depend on what races
you are entering - i.e. what keywords you are going
after and what the competition is like. |
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THE BIGGEST COMPLAINT
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When we get complaints (and thankfully
it's not too often) the biggest complaint we get is
"Well I tried it for a month and it didn't work"
That is not surprising. Backlinks are
necessary. They are required. But they are not an
instant cure. It can take a bit of time to get a site to
the top. |
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THE FORMULA IS EASY - THE
EXECUTION ISN'T ALWAYS EASY
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You work at creating backlinks. It's part
of marketing on the net. You have to create them. But in
addition to the backlinks you must make sure that (a)
you select the appropriate keywords to go after (i.e.
what races you should enter) and (b) that your site is
optimized for those keywords (and don't go changing your
site every 2 days - at least the page you are promoting)
Build a good website - with unique
relevant content. Pick keywords to go after that offer
you a reasonable chance of success and then create
backlinks.
How long will it take to become a winner?
Maybe a few months. Maybe longer. It really depends on
what you are going after. It depends on how good your
site is. It depends on how many backlinks you create. It
depends on how much competition is ahead of you. It's
complicated and it is not necessarily easy.
But if you want to be on top - you do NOT
have a choice about whether to create backlinks or not.
It's not an option. It's a prerequisite for doing business
on the net. |
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"THEY DIDN'T WORK"
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So when we hear the
comment "they didn't work" - they did work. Backlinks
always work. Just like practice will always make you a
bit better - backlinks will always help your site. But
you need to be realistic and understand what races you
are entering. And you need to have a website that is
capable of winning. You can't just throw anything up on
the net and say - OK make me number one. Google doesn't
want losers at the top of the search results. They want
winners. |
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SUMMARY
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If you want to be at the
top of your field you practice - you train. You work
hard at perfecting your craft. If you want to be at the
top of the search engines - create a good website - pick
races you can win and then go build backlinks. |
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ADDITIONAL READING
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If you have any questions,
please
email us or call us at
250-882-1384 |